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Sprzedaż marek luksusowych może spać w tym roku nawet o 30%

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“Analysts are cautiously optimistic on China’s recovery, but brands might not be ready to match demand with new stock.

A month after it published its initial forecast on the impact of the Covid-19 pandemic on luxury sales, consulting firm Boston Consulting Group is revising its estimates for a more negative outlook. Luxury brands should brace for a decline in sales between $85 and $120 billion in 2020, or around 29.2 per cent of the $350 billion luxury market. The fashion and luxury category as a whole will lose between $450 and $600 billion in sales” – voguebusiness.com

[button color=”” size=”large” type=”” target=”_blank” link=”https://www.voguebusiness.com/companies/bcg-luxury-spending-drop-coronavirus-covid-19?amp&fbclid=IwAR2TlGhkjC_jtF2xcHREOZFH1kEfQoPC1H6xMyiD4J09vUoZVtdNT8mmIiQ”]CZYTAJ WIĘCEJ[/button]

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